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Google Sheets WhatsApp integration

Turn any Google Sheet into a WhatsApp source of truth. New rows trigger campaigns, replies update cells, and full campaign analytics export to the tab of your choice every day.

Why connect Google Sheets to WhatsApp

Two way sync

Add a row, fire a WhatsApp template. Reply lands, update the cell. No glue code or Zapier required.

Campaign reports on autopilot

Daily auto export of delivered, read, replied and cost columns to a Google Sheet you can pivot on.

Contacts as the source of truth

Treat the Sheet as a master list, Broadcasto reconciles new rows, deduplicates and respects opt outs.

Service account based auth

No shared user credentials, just a service account key with Editor access to the specific sheet.

Trigger from new rows

Use the Sheet for lead intake, every new lead instantly receives the right WhatsApp template.

Common use cases

Lead capture forms

Google Form into Sheet into WhatsApp, fastest possible lead response with zero engineering.

Reporting dashboards

Pipe nightly campaign metrics into Looker Studio via Google Sheets.

Bulk campaign uploads

Drop a list of phone numbers and message variables in a Sheet to launch a campaign without uploading a CSV.

How it works

  1. Create a Google Cloud service account and download the JSON key.
  2. Share your target Sheet with the service account email as Editor.
  3. Paste the JSON and Sheet URL into Broadcasto integrations.
  4. Pick the trigger direction (Sheet to WhatsApp, WhatsApp to Sheet, or both).

Frequently asked questions

Do I need a Google Workspace plan?

No, any Google account works, including personal Gmail accounts.

How fast is the sync?

New row triggers fire within 30 seconds. Outbound campaign reports refresh every 5 minutes.

Is my data shared with anyone?

No. Communication is service account to service account. Only your service account has read or write access to the Sheet.

What is the row limit?

Google Sheets supports up to 10 million cells. Broadcasto batches reads and writes to stay well under API quotas.

Can I reverse sync replies into the Sheet?

Yes. Every reply, message status, opt out and cost can be written to a dedicated tab in the same Sheet.