BroadcastoWhatsApp abandoned cart recovery sends an automated template message to a shopper who left items in their cart without checking out — typically 30 minutes, 6 hours and 24 hours after abandonment. Recovery rates of 20-30% are common on WhatsApp versus 5-10% on email.
Stack: connect Shopify, WooCommerce or your ecommerce backend to Broadcasto, capture the WhatsApp number at checkout with explicit opt-in, and trigger a sequence of approved Marketing templates with a deep link back to the cart.
Best converting templates: a short reminder with the product image + a 10% discount code, sent 6 hours after abandonment.
Related terms
- WhatsApp Business API — The official Meta API for businesses to send WhatsApp messages at scale.
- WhatsApp Message Template — A pre-approved message structure required to start a conversation with a customer.